The Board Game Industry: Powers That Be & The Hype Machine
Brand Game Development
AUGUST 21, 2017
This is not a post about what you need to do, think, or spend to make a game, nor is it a post about board games themselves. This is a post about the players in a much bigger game: the board game industry itself. It’s time to talk about your potential customers, the eight powerful groups in the board game industry, and The Hype Machine. Need help on your board game?
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