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Phoenix Games snaps up PopReach Games India

The live operations firm joins with 100 staffers and a portfolio of free-to-play title offerings

Phoenix Games has acquired live operations firm PopReach Games India.

The purchase of PopReach from Ionik is nearly $9.8 million in cash.

With the acquisition, Phoenix intends to expand its global market presence with the studio's library of free-to-play titles.

Based in Bengaluru, PopReach India's library includes Smurf's Magic Match, Gardens of Time, and Kitchen Scramble.

"The acquisition of PopReach Games signifies a remarkable enhancement of our portfolio, introducing not just a team of 100 passionate professionals but also a suite of globally acclaimed IPs and games that continue to captivate millions," said Phoenix Games CEO Klaas Kersting.

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Jeffrey Rousseau: Jeffrey joined GamesIndustry.biz in March 2021. Based in Florida, his work focused on the intersectionality of games and media. He enjoys reading, podcasts, staying informed, and learning how people are tackling issues.
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