Deconstructor of Fun

OCTOBER 27, 2020

Playrix is one of the powerhouses in the puzzle genre thanks to Gardenscapes and Homescapes’ current success. In many ways, Township has been the cornerstone for Playrix’s success as a title that allowed the company to build experience in live ops, analytics, and user acquisition. product management.

Co-op 52

Co-op Puzzle Games Mechanics 52

Deconstructor of Fun

FEBRUARY 23, 2023

We dive into the details and why Rovio makes a great asset. ? Playtika noted that Rovio’s IP, namely the Angry Birds franchise, plus the scale of its user base would combine well with its monetization and live ops expertise. Missed a previous newsletter? You can find them all here. ? We have only limited seats left.

Co-op 52

Co-op Mobile Mobile Studios 52

Deconstructor of Fun

MARCH 14, 2023

Running through the market by genre, Kress noted that King has done quite well, but other genres had suffered badly, with strategy, RPG, match puzzle, and casino games all down double digits. He finished off by reminding markers to refresh their ads no more than every quarter, removing low-performing assets.

Games 59

Games Cross platform Mobile Mobile 59