Struggling with UA and player retention in a post-IDFA world? Minigames are the answer
Game Refinery
APRIL 6, 2023
These can be seen in numerous ads for mobile games on social channels, such as Austin’s Bad Dream in Gardenscapes. Archetypes 1 & 2: UA creative minigame levels and modes If you’ve ever seen an ad for a mobile game on Instagram or social media, you’ve probably encountered the UA-focused minigames we mentioned above.
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