Remove Media Remove Point and Click Remove Puzzle Remove Tile
article thumbnail

How Much You Should Spend on Board Game Advertising

Brand Game Development

I cannot readily think of any print publications or other traditional media that would provide a suitable outlet for advertising products in such a niche market. A puzzle-solving, tile placement board game for 1-4 players.” A lot of people obsess over CPC (cost per click) or impressions (number of ad views).

article thumbnail

How Playrix' Township Became a Billion Dollar Game

Deconstructor of Fun

Playrix is one of the powerhouses in the puzzle genre thanks to Gardenscapes and Homescapes’ current success. This leads to a higher CTI (Click Through Installs) and conversion rates in app stores since the players who viewed and tapped the ad see a similar content in the store page - even though the ad originally was just a fake gameplay.

Co-op 52