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Establishing partnerships with major IPs: benefits and nuances for mobile game developers

Game Developer

Even small companies can forge partnerships with top-tier brands like Disney, Marvel, and Mattel, negotiating collaborations that bring mutual benefits.

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Mattel begins self-publishing mobile games

GamesIndustry.biz

Sign up for the GI Daily here to get the biggest news straight to your inbox Mattel, the toy firm behind Barbie, has announced that it will self-publish mobile titles. In an interview with GamesBeat , global head of digital gaming, Mike DeLaet, said that announcements for the company's self-published games will begin later in 2024.

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A Crash Course in Board Games

Brand Game Development

Contrary to most gamers, I don’t see these games as a bad thing, and if you want to make something like them, I suggest you start looking for ways to reach out to Mattel or Hasbro. There is a whole underground board game economy that only a fortunate few seem to be privy to.

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How to Scale A Games Company | Travis Boatman, Gigi Levy-Weiss, & Kristian Segerstrale

Deconstructor of Fun

What are the biggest challenges and mistakes made by early stage companies when first attempting to scale? Why not ask some of the people who were there as founders, investors, and key executives at those very companies? We'll also talk about kind of this difference between creative versus data driven companies.

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