PreMortem.Games

FEBRUARY 28, 2024

With the success rate of the new games released drastically low, one can’t help but ask two questions: When releasing a game in 2024, which genre should I choose to make the most of it? Time-limited levels create time pressure that is unusual for meditative puzzle games. It adds randomness to each attempt to complete the level.

Data 104

Data Mechanics Games Demo 104

PreMortem.Games

MARCH 8, 2024

Let’s find out how KAYAC approaches development of Hypercasual games in 2024; what their expectations from the market are; which best practices for game development they can point out; and what tips for adapting games for the Western region they have to offer. As such, we intend to pursue both moving forward!”

Games 104

Games Content Development Media 104

Deconstructor of Fun

MAY 6, 2024

Simple gameplay mechanics – The game or activity featured in a playable ad should be easy to understand and play, even for those unfamiliar with the advertised product. For example: The puzzle game Royal Match created a simple match-3 playable ad to showcase its core gameplay. This allows for a wider audience reach.

Advertising 100

Advertising Mobile Mobile Media 100

Game Refinery

NOVEMBER 23, 2022

Depending on the type of IP you want to license, collaborations also provide an opportunity to freshen up your narrative elements and gameplay mechanics. How well does the franchise – if it’s a film or TV show, for example – lend itself to your gameplay mechanics? Does it match your target demographic?

Mobile Gaming 91

Mobile Gaming Mobile Mobile Game Developer 91

Deconstructor of Fun

APRIL 2, 2022

Mobile ad spend will be over half of all media ad spend by 2024 Apple’s Intelligent Tracking Prevention in Safari was the catalyst to radically altering the digital marketing landscape. Mobile ad spending worldwide is going up and shifting faster than ever from traditional channels like TV, OOO into digital. ATT in iOS 15 went harder.

Mobile 52

Mobile Mobile Balance Mobile Gaming 52