game-platforms how-to-accelerate-your-mobile-game-growth 
Deconstructor of Fun
APRIL 12, 2023
In February, Ilkka Paananen, the beloved CEO of Supercell, and arguably one of the faces on the Mount Rushmore of Mobile Games Executives, published his yearly blog post. FRUSTRATION: These blog posts can also annoy game executives and senior leaders. After all, Supercell is our beacon of hope. Hay Day has exceeded $2B.
iXie gaming
AUGUST 17, 2023
Video games have become a prominent form of entertainment, deeply ingrained in pop culture, and have shed the previous stigma of being a time-wasting activity. Nowadays, gaming surpasses mainstream movies in terms of audience engagement, and popular game titles consistently generate substantial revenue.
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Deconstructor of Fun
JUNE 21, 2022
Figuring out how to successfully scale a game is a complex problem that can take a long time to solve. During the soft launch, initial KPIs are oftentimes underwhelming – they’re not bad enough to scrap the game but also not good enough to move forward into the global launch. How did this hit game come to be?
iXie gaming
OCTOBER 18, 2023
The game development and testing industry has transformed significantly in recent times and is currently booming. With these statistics, it’s evident that more growth is expected in the industry over time. Automated game QA is one of the recently introduced approaches in game development to enhance test coverage.
Deconstructor of Fun
SEPTEMBER 6, 2021
Cross-promotion has always been an essential part of any publisher’s marketing strategy to help grow newly launched games while maintaining users in their portfolio. The sudden rise of the weight companies put on cross-promotion is of course due to the IDFA deprecation that has to some extent further accelerated consolidation in the industry.
Deconstructor of Fun
JANUARY 17, 2020
Here are the three things you need to know about ironSource: #1: They’re developing the most robust, data-driven growth engine for mobile games. #2: 2: Their secret sauce is closing the monetization and marketing loop to help developers supercharge growth. #3: Kudos to their unrivalled data support!
Deconstructor of Fun
JANUARY 31, 2022
An essential data platform for all mobile gaming studios. This is because we don’t want to reduce the actionability of the data with games that succeed massively in what can be described as closed domestic markets. The money you save on platform fees will go directly into further improving and growing your games.
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