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Empires & Puzzles - From a Failing Company to a $700M Acquisition in a Year

Deconstructor of Fun

The reason for this acquisition was the success of Small Giant’s hit game, Empires & Puzzles. Since mid 2017, Empires & Puzzles has raked in $260M in net revenues with only 34M installs. Empires and Puzzles regularly takes the top spot in Puzzle RPG category in the West (when Dokkan is having a post event hangover).

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The Rise of Hybridization in Mobile Games: How Developers are Genre Mashing Their Way to Success

Game Refinery

In the past, hybridization was mainly seen in 4X strategy games that merged with puzzle and idle RPG mechanics , but in recent months this phenomenon has spread to titles of all shapes and sizes across the market – not just the hybrid-casual genre. In many respects, this change isn’t particularly surprising.

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Clash Quest, the Unofficial Postmortem

Deconstructor of Fun

Clash Quest is Supercell’s most recent attempt at disrupting the puzzle category through titles like Smash Land , Spooky Pop, and Hay Day Pop , each of them trying to achieve success from different angles. Clash Quest 101 In terms of gameplay, Clash Quest can be categorized as a blast-based midcore Puzzle game with some RPG components.

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Google x Deconstructor of Fun Istanbul Event: Highlights and Videos

Deconstructor of Fun

For example, keep it simple for an older player of a casual puzzle game versus a hardcore gamer who understands managing resources and more complex systems Game economists must be careful to balance monetization techniques without blocking the fun. Each different game audience needs a different economy.

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How Archero Shot to the Top, and How You Can Do Better

Deconstructor of Fun

Part of Fibonad Group (the largest Spanish digital advertising group offering Branding, Performance and Publishing services), Lab Cave has achieved more than 200 million organic downloads without running any paid acquisitions campaign. A well balanced revenue market share split across the East and West. the second piece of the puzzle.

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How Cookie Run Bakes its Monster Revenue

Deconstructor of Fun

Many people say that Cookie Run: Kingdom chose a very smart setup - on one hand, it has a vast universe with long histories, legends, power struggles, supernatural forces, and the eternal fight between good and evil; on the other, cookies are the sweet dessert that we see every day and associate with holiday, celebration, and happiness.

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2020 Predictions #2: What Happens When the Hypercasual Party Ends?

Deconstructor of Fun

But with an increasing number of hypercasual games fighting for the same audience with often very similar visuals, gameplay motivations and marketing tactics, IPMs are bound to suffer and therefore indicating market saturation. Hypercasual IPMs have started to flatten towards the end of 2019.