How Playrix' Township Became a Billion Dollar Game
Deconstructor of Fun
OCTOBER 27, 2020
Township has been on mobile platforms since 2013 and generated around a Billion Dollars in life-time revenues. In many ways, Township has been the cornerstone for Playrix’s success as a title that allowed the company to build experience in live ops, analytics, and user acquisition. The game evolves as players gain experience, level up.
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