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Brawl Stars Ditched the Loot Boxes - Was it a Good Move and Should Other Games Follow?

Deconstructor of Fun

Brawl Boxes had been there since the release of the game, and were an integral part of its progression and monetization systems. And ultimately, it’s the most recent step in a direction that Brawl Stars has been moving towards in the past few years as the game has been gradually removing the impact of lootboxes in the progression.

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IDFA - 6 Things Your Company Needs to do Yesterday

Deconstructor of Fun

This post wouldn’t have been possible without the help of Tatyana Bogatyreva , Head of UA at Gram Games, Nebojsa Radovic , Growth Lead at N3TWORK and Yevgeny Peres , VP of Growth at ironSource. In the post-IDFA era when an ad is displayed, there’s no way to reliably track revenue generated from that ad, even at the campaign level.

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2022 Predictions #2 How to win after Fortnite's and Why Going Cross-Platform is Mandatory for Mid-Core Games

Deconstructor of Fun

An essential data platform for all mobile gaming studios. This is because we don’t want to reduce the actionability of the data with games that succeed massively in what can be described as closed domestic markets. The money you save on platform fees will go directly into further improving and growing your games.