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When it comes to copy writing (for press and pitches) forget the fluff and start to BLUF

PreMortem.Games

This article is part of the game-dev advice newsletter Levelling the Playing Field by Rami Ismail. A pattern most of us learn in school holds us back from writing clearly. Not games writing mind you, but copy writing – for pitches, store pages, press releases, & everything else.

Writing 104
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How to Tell When Play-Testing Feedback is Useful or Not

Brand Game Development

Dev Diary posts are made to teach game development through specific examples from my latest project: Highways & Byways. Click here. Don’t believe a dev who says “I’ve never wanted to flip the table because of some useless play-testing feedback.” Just here for Highway s & Byways updates?

Balance 130
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How Much You Should Spend on Board Game Advertising

Brand Game Development

A lot of people obsess over CPC (cost per click) or impressions (number of ad views). What’s important about all the metrics above is that you want to watch the amount of revenue your ads are bringing in, not necessarily the cost per click. If your cost-per-click is $1.00 ” Metrics for Ad Spending.

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How to Get Your Board Game Reviewed

Brand Game Development

Dev Diary posts are made to teach game development through specific examples from my latest project: Highways & Byways. Click here. It’s no secret that board game prototypes are expensive, so you want to get the greatest authority and reach possible. Just here for Highway s & Byways updates?

Games 130
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How to make your dream game, publish it and not die in the process

Mircosoft Game Dev

The motivation for this article is that many devs asked me to write it for a long time. I tried to contact many of the devs to ask them what the reasons were and, in most cases, they were not technical but related to the scope of the project being difficult to manage. Many games were released, but a large amount were abandoned.

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5 Uncanny Similarities Between Travel & Business

Brand Game Development

Dev Diary posts are made to teach game development through specific examples from my latest project: Highways & Byways. Click here. Right now, as I write this, it’s January 27 at 7:52 am and I’m on a Greyhound bus leaving Chattanooga and arriving in Atlanta. I’ve also paid out the nose for prototype copies.

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How To Play-Test the Rules of Your Board Game

Brand Game Development

Click this picture for some backstory! This guide comes in four parts: What are some guidelines for writing good rules? What are some guidelines for writing good rules? Rule writing can be business-like, resembling technicial writing in a lot of ways. Brandon: What are some guidelines for writing good rules?

Mechanics 130