How Mobile Game Developers Are Using In-Game Collaboration Events to Boost Player Retention
Game Refinery
NOVEMBER 23, 2022
If you’re looking for ways to improve player retention for your mobile game, hosting a collaboration event with a well-known franchise as part of your LiveOps might be the answer you’re looking for. To figure out what makes a brand collaboration successful, let’s look at some recent examples of in-game collaboration events in mobile games.
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