How Milestone turbocharged the ‘Hot Wheels Unleashed’ franchise with Amazon GameLift
AWS Games
NOVEMBER 21, 2023
When game developer and publisher Milestone released a third-person racing game based on Mattel’s Hot Wheels toy line, “Hot Wheels Unleashed,” in September 2021, it quickly gained a dedicated following. The game sold more than one million copies in less than three months, making it Milestone’s fastest-selling title ever.
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