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Your Board Game Kickstarter: Why & How to Spread the Word Early

Brand Game Development

Product-market fit takes into account your game’s mechanics and play experience, its art, its price, its components, and a whole host of different factors that gamers look for – consciously or unconsciously – before they buy. Even if you don’t click on one of those articles, we can cover the basics here.

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How Many Blind Play-Tests Does Your Board Game *Really* Need?

Brand Game Development

Dev Diary posts are made to teach game development through specific examples from my latest project: Highways & Byways. Click here. In absence of a Byways -related update to inspire this week’s Dev Diary, I’m answering a question I got from a new game designer a few months back. That’s a good thing!

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Board Game Review: Marrying Mr. Darcy

Brand Game Development

In keeping with our theme of nostalgia, I will also talk about which of my four favorite nostalgic game mechanics it incorporates. These four nostalgic game mechanics are: Dynamic character roles Great art or colors Incorporates a clicking noise Tactile, but not needlessly fidgety. and Darcy quotes from varying media.

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4 Lessons from Sagrada for Aspiring Board Game Designers

Brand Game Development

Your objective is to score the most victory points. This game came out in 2017 and the creators knew that in order to succeed on social media, it had to make people stop and click. The point I’m making is that you can incorporate chance. First, let’s do a quick rundown of how Sagrada works. And boy did it!

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How to Make Board Games for a New Audience

Brand Game Development

Dev Diary posts are made to teach game development through specific examples from my latest project: Highways & Byways. Click here. You might expect me at this point to say “here are 5 ways you know you’re ready to change your audience.” Just here for Highway s & Byways updates?

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How to Choose & Use a Board Game Marketing Strategy that Works

Brand Game Development

I’ve mentioned this before in How to Get Big on Twitter as a Board Game Dev and A Crash Course in Board Game Marketing & Promotion. Here is an example of a sales funnel: Use social media like Twitter, Facebook, and Instagram to “generate leads” or garner Attention. You need to create a “sales funnel.”.

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2021 Predictions #8 Three Growth Opportunities Unlocked by IDFA Depreciation

Deconstructor of Fun

Eric is a media strategist, quantitative marketer, and author who has spent his career working for transformative consumer technology and media companies. Eric is the author of the book Freemium Economics and the founder of Mobile Dev Memo , the ultimate growth blog and podcast. Prediction #3 Broadening of Media Mixes.