Deconstructor of Fun

JUNE 3, 2020

This article is the last and, the most important piece of the “scaling” puzzle focusing on the nothing less than the game that is being promoted and the teams that are promoting it. Hoping that your game is going to become a cultural phenomenon is a super long shot and often requires access to a top IP that can be very expensive.

Games 52

Games Mobile Mobile Art 52

Big Games

AUGUST 17, 2021

Earlier the game players were constricted to play online games such as simple puzzles to adventures series only on the desktop, but the massive development of mobile technology within the past few years has brought a noticeable change in the game application development industry.

Game Developer 52

Game Developer Game Development Development Game Engine 52

Deconstructor of Fun

JANUARY 14, 2020

Alrighty then, lets kick off the predictions with the Puzzle genre! Puzzle Games Continued to Grow. Western casual games category broken down into genres and sub-genres. Puzzle genre is the second largest, after strategy games, on mobile in terms of in-app purchases.

Puzzle 52

Puzzle Games Tile Mobile 52

Deconstructor of Fun

APRIL 25, 2022

Cookie Run is has some imporessive traction in the Western markets, which may potentially turn this game into a proper worldwide hit. The card-battling RPG genre was one of the first in mobile games that enjoyed success at scale and popularity around the world. Two key words - cuteness and mashup. Evolution of Cookie Run.

Baking 52

Baking Simulation Build Animation 52

Deconstructor of Fun

JULY 23, 2020

I believe that the deprecation of the IDFA will catalyze a period of accelerated consolidation in the mobile gaming space via M&A. Smaller, single-game mobile gaming studios will see their growth trajectory obstructed completely and suddenly. The valuations of these companies will drop rapidly.

Mobile Gaming 52

Mobile Gaming Mobile Mobile Co-op 52

Deconstructor of Fun

NOVEMBER 27, 2023

In the world of mobile gaming, creating an outstanding game is just the beginning. The real challenge lies in getting that game into the hands of players worldwide. This is where the role of a product marketing manager comes into play, serving as the linchpin connecting a game's inner vision to the outside world.

Communications 52

Communications Games Data Advertising 52

Deconstructor of Fun

JANUARY 31, 2022

An essential data platform for all mobile gaming studios. This is because we don’t want to reduce the actionability of the data with games that succeed massively in what can be described as closed domestic markets. To put the Strategy genre in proportion, it generates a whole Billion more than all Puzzle games combined.

Cross platform 52

Cross platform Platformer Puzzle Mobile 52

Deconstructor of Fun

MAY 4, 2020

Most mobile gaming companies bet on incremental innovation as their gateway to success. They make marginal improvements to an existing game, hoping to convince enough players to switch to their game. This game packs some of the best balanced, nerve- wracking, strategic gameplay on a mobile device.

Puzzle 52

Puzzle Mobile Mobile Mobile Gaming 52

Deconstructor of Fun

JANUARY 17, 2020

Here are the three things you need to know about ironSource: #1: They’re developing the most robust, data-driven growth engine for mobile games. #2: The State of Arcade Games While the Arcade genre only accounts for 7.5% In fact, Arcade games alone make up for ~45% of 2019’s total download volume across all mobile gaming genres.

Mechanics 52

Mechanics Platformer Studios Data 52

Deconstructor of Fun

JANUARY 21, 2021

This analysis will give you a full overview of the Strategy games genre, which is the second-largest genre in the Western markets after puzzle. This makes the genre second largest on mobile in (outside key Asian markets) after Puzzle games. Strategy games also represent nearly a half of all Mid-Core revenues.

Mobile 52

Mobile Mobile Cross platform Puzzle 52

Deconstructor of Fun

JANUARY 24, 2023

Moreover, different thematics appeal to different people – mobile games will relaunch the same game with a reskin (ex: change the dragons to fairies ), to attempt to appeal to a broader audience. Likewise, art history buffs tapped into the declining prestige of Jackson Pollock. The same applies to markets.

Games 52

Games Point and Click Asset Balance 52

Game Refinery

OCTOBER 11, 2022

Tower of Fantasy was launched in the global markets in August 2022, luring players to the game with its “Genshin with an MMO experience” headlines. The post Tower of Fantasy – Is the Game Really a Genshin Impact With a Social Twist? So, does it live up to the promise? The difference between the two titles is their genre.

Fantasy 52

Fantasy Co-op Open World Feature 52

Deconstructor of Fun

FEBRUARY 3, 2020

Coin Master truly innovated on a core Casino mechanic by making random chance just one block in the core loop, not the only block. This combined with a casual art style and influencer marketing allowed it to widen the top of the funnel and safely introduce “slots” to a much broader audience.

Mobile 52

Mobile Mobile UX Feature 52

Deconstructor of Fun

SEPTEMBER 13, 2021

There are several factors that make Beatstar stand out and establish a very unique identity: #1 Focus on the Western broad audience Most rhythm games are primarily focused on the Asian market ( DDR, Ouendan, Hatsune Miku: Project DIVA… ), or on a particular subset of music fans ( Guitar Hero, Rocksmith…). It’s a truly fun game to play.

Mobile 52

Mobile Mobile Build Feature 52

Deconstructor of Fun

MARCH 22, 2021

The round also saw contributions from two top tier funds; Balderton Capital and Makers Fund Dream Games (who are hiring…) is now responsible for setting a record for the single largest Series A round ever raised by a Turkish company. Thus a full breakdown of the newly released game is warranted. It made $5.1 With $3.7B

Puzzle 69

Puzzle Mobile Mobile Mechanics 69

Deconstructor of Fun

AUGUST 27, 2019

This deconstruct is written by Eva Grillova (Game Designer at Smirk Game Studios) and Abhimanyu Kumar (Mobile Games Consultant). the second piece of the puzzle. The East-to-West Audience This brings us to the third piece of the puzzle — the kind of audience Habby is going for with Archero.

Balance 52

Balance Content Mechanics Mobile 52