Deconstructor of Fun

JANUARY 24, 2022

Summarizing an entire year of mobile gaming while providing predictions for what is going to happen next is a challenge that we at Deconstructor of Fun undertake every year. An essential data platform for all mobile gaming studios. The downloads for the mobile games market declined 5%.

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Game Refinery

APRIL 6, 2023

With increased competition from IDFA regulation changes and new games consistently entering the market, two of the biggest challenges facing publishers and mobile game studios are acquiring new players (UA) and keeping those players in your game (player retention).

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Game Refinery

JUNE 21, 2023

Companies have since been forced to seek permission from app users before tracking their activity across other apps and websites for advertising purposes, meaning they now lack much of the valuable data previously used to build highly-effective UA campaigns. for coins used to purchase in-game hints.

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Deconstructor of Fun

FEBRUARY 7, 2021

Eric is the author of the book Freemium Economics and the founder of Mobile Dev Memo , the ultimate growth blog and podcast. It is tempting for mobile games marketing teams to think of 2021 as being dominated by Apple’s impending new privacy policy for iOS, App Tracking Transparency (ATT). Access all of our previous predictions.

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Deconstructor of Fun

NOVEMBER 14, 2022

As we look out to our plans for 2023, we will continue to increase marketing investment in our growth franchises while being disciplined and data-driven in how we allocate marketing capital. billion in September quarter but lowers outlook NCSoft invests $15M in Mysten Labs for Web3 gaming infrastructure Square Enix' s H1 sales dip to $1.1

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Deconstructor of Fun

APRIL 12, 2023

In February, Ilkka Paananen, the beloved CEO of Supercell, and arguably one of the faces on the Mount Rushmore of Mobile Games Executives, published his yearly blog post. All in all, Ilkka’s yearly blog is an inspirational and quite sincere vision of the top brass of a major mobile games company.

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Deconstructor of Fun

JANUARY 31, 2021

Visit Facebook Gaming where you’ll find an incredible amount of insightful, actionable, and relevant information along with tips, tools, and solutions to help you grow your business. Unless otherwise specified, all the data has been provided by the powerful Sensor Tower and analyzed by the author(s). billion IPO.

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Deconstructor of Fun

DECEMBER 13, 2022

IMHO, this makes it a different situation from the Second Dinner core team (of Marvel Snap fame), who were already used to working together at delivering top-level content and was easier for them to become operative. billion downloads weekly - how healthy is the mobile games market? An additional risk is the remote work factor.

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Deconstructor of Fun

JANUARY 29, 2024

Guest post by Alexander Devyaterikov , Producer at Belka Games In today's gaming world, it's not enough to just have a good game. We need to release regular updates: more content, more events, faster, and higher quality. Reusing content The next thing on our list is reusing and looping content.

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Deconstructor of Fun

JUNE 3, 2020

This article is the last and, the most important piece of the “scaling” puzzle focusing on the nothing less than the game that is being promoted and the teams that are promoting it. Hoping that your game is going to become a cultural phenomenon is a super long shot and often requires access to a top IP that can be very expensive.

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Deconstructor of Fun

SEPTEMBER 10, 2019

This two part series on how to build and grow products with data is written by, Oleg Yakubenkov , CEO @ GoPractice. Oleg has built his data driven product management expertise working on some of the biggest games as well as some of the biggest social platforms in the World. The monetization didn't look that bad.

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Deconstructor of Fun

JANUARY 14, 2020

We originally created a taxonomy together with Game Refinery dividing the games market into four different categories: Casual, Mid-Core, Casino and Sports. We pulled the data of top 1000 games from last three years from the one and only App Annie and aligned the data with the categories, genres and sub-genres.

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Deconstructor of Fun

JULY 23, 2020

I believe that the deprecation of the IDFA will catalyze a period of accelerated consolidation in the mobile gaming space via M&A. Smaller, single-game mobile gaming studios will see their growth trajectory obstructed completely and suddenly. The valuations of these companies will drop rapidly.

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Deconstructor of Fun

JUNE 3, 2019

This was the date that the social games giant had acquired a relatively unknown Finnish developer, Small Giant. The reason for this acquisition was the success of Small Giant’s hit game, Empires & Puzzles. Since mid 2017, Empires & Puzzles has raked in $260M in net revenues with only 34M installs. Wooga GmbH.

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Deconstructor of Fun

APRIL 25, 2022

Cookie Run is has some imporessive traction in the Western markets, which may potentially turn this game into a proper worldwide hit. The card-battling RPG genre was one of the first in mobile games that enjoyed success at scale and popularity around the world.

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AWS Games

DECEMBER 1, 2022

Blog Authors: David Holladay - AWS Game Tech Head of PMM & Ryan Greene - AWS Game Tech Sr. Game development teams need scalable pipelines to build, test, and publish game builds on time and under budget. AWS for Games Solutions. Kinesis Data Streams is great for our metrics pipeline, ” says Maynard. “

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Deconstructor of Fun

OCTOBER 27, 2020

Playrix is one of the powerhouses in the puzzle genre thanks to Gardenscapes and Homescapes’ current success. And while those two titles dominate the top charts, Playrix road to the top started a long time ago with a non-assuming little game know as Township. Data from the best in business, Sensor Tower. All revenue is net.

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Deconstructor of Fun

MARCH 14, 2023

Last week in Istanbul, Google and Deconstructor of Fun brought together a thousand-strong group of high-level mobile game execs to talk about the future of the business. His data and insights were based on US data as a proxy for the western market, and focused on platform privacy, or the “Apple global mobile game recession”.

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Deconstructor of Fun

JANUARY 31, 2022

An essential data platform for all mobile gaming studios. In this analysis, data from China, Korea, and Japan are excluded as this analysis focuses on Western markets only. To put the Strategy genre in proportion, it generates a whole Billion more than all Puzzle games combined. Well played, Lilith….

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Deconstructor of Fun

JANUARY 19, 2021

Visit Facebook Gaming where you’ll find an incredible amount of insightful, actionable, and relevant information along with tips, tools, and solutions to help you grow your business. Unless otherwise specified, all the data has been provided by the powerful Sensor Tower and analyzed by the author(s).

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Deconstructor of Fun

MAY 4, 2020

All the data is derived from Sensor Tower’s fantastic data plarform. Most mobile gaming companies bet on incremental innovation as their gateway to success. They make marginal improvements to an existing game, hoping to convince enough players to switch to their game. Cover image: Talouselämä. #1

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Deconstructor of Fun

JUNE 6, 2022

But they’ve long since stopped being exclusive to mid-core, cosmetic-driven games and nowadays are present in a constantly growing amount of genres and games. The fact that Battle Passes have been successful on audiences so alien to each other like MOBAs and Match-3 Puzzle fans shows how versatile its design can be.

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Deconstructor of Fun

JANUARY 21, 2021

Visit Facebook Gaming where you’ll find an incredible amount of insightful, actionable, and relevant information along with tips, tools, and solutions to help you grow your business. Unless otherwise specified, all the data has been provided by the powerful Sensor Tower and analyzed by the author(s).

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Deconstructor of Fun

APRIL 2, 2022

Gaming expert speakers talked about the hottest topics in the gaming industry from 2022 predictions to rising game categories, from blockchain & NFT gaming to launch strategies. Mobile games market predictions in 2022 Michail Katkoff, Savage Game Studios, and Deconstructor of Fun.

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Deconstructor of Fun

JULY 19, 2021

You definitely lose a richness of data, and that data would be aggregated for Limited Ad Tracking (LAT) users, but it doesn’t mean you can’t build campaigns based on conversion. You can start with a genre-targeted approach, which works very well for arcade, casual, and casino portfolios (see King’s giant puzzle portfolio).

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Deconstructor of Fun

JANUARY 17, 2020

Unless otherwise specified, all the data has been provided by the wonderful services of App Annie and analysed by the author(s). Kudos to their unrivalled data support! Here are the three things you need to know about ironSource: #1: They’re developing the most robust, data-driven growth engine for mobile games. #2:

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Deconstructor of Fun

FEBRUARY 3, 2020

Unless otherwise specified, all the data has been provided by the wonderful services of App Annie. Having said that, we would all agree that games like Coin Master aren’t “truly Casino” even though they are classified in the same category according to our taxonomy. Also supported by insights from Lloyd Melnick. Let’s dive in!

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Deconstructor of Fun

SEPTEMBER 13, 2021

The hard lock on waiting feels much more punishing in this game than say in a puzzle game when you run out of lives-. To summarize, the game mixes the chest mechanic of Clash Royale with the combined Trophy system of Brawl Stars. Personally, Beatstar has been one of the highlight mobile games for us.

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Deconstructor of Fun

MARCH 22, 2021

The round also saw contributions from two top tier funds; Balderton Capital and Makers Fund Dream Games (who are hiring…) is now responsible for setting a record for the single largest Series A round ever raised by a Turkish company. Thus a full breakdown of the newly released game is warranted. It made $5.1

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Deconstructor of Fun

AUGUST 27, 2019

This deconstruct is written by Eva Grillova (Game Designer at Smirk Game Studios) and Abhimanyu Kumar (Mobile Games Consultant). Unless otherwise specified, all ranking, downloads and revenue data below has been acquired through the wonderful data services of App Annie. the second piece of the puzzle.

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