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How to Have the Perfect Kickstarter Launch Day

Brand Game Development

Launching a board game Kickstarter requires the coordination of an enormous amount of effort, time, and talent. The one exception to that rule: the launch day of your Kickstarter campaign. Why Kickstarter Launch Day Matters. Day 1 momentum is really important. Copy the URL.

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How to Master Time (So You Can Make Games)

Brand Game Development

I’ll talk about big time-frames and how you can organize your time and your efforts in the long-term and we’ll slowly work our way down to from years to minutes. You don’t have to be one of them. Game development is a marathon. Anything less than that is next to impossible, and 18-24 months is a lot more realistic.

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6 Ways to Cope with Kickstarter Anxiety as a Board Game Dev

Brand Game Development

The Highways & Byways Kickstarter campaign is just ten days away. This is really common for Kickstarter creators and I imagine this anxiety is still felt by big-time creators. You just have to recognize it so it doesn’t own you. Kickstarter, in particular, can bring out a form of online stage fright.

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Why the Highways & Byways Kickstarter Campaign Crashed & Burned

Brand Game Development

I would have much preferred to write a post about how Highways & Byways funded on day 1. Let’s dissect this Kickstarter campaign failure in detail so we can all walk away smarter. Why Highways & Byways Failed on Kickstarter. That means the highs and the lows. I will not sweep failure under the rug.

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4 Ways to Keep Promises on Really Complicated Projects

Brand Game Development

Many have lamented that people in the modern era don’t treat their word as bond like they did “back in the day.” You don’t have to be 100% perfect, but if you’re reliable, people will notice, especially your customers. Just here for Highway s & Byways updates? Click here.

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4 Clever Ways to Market Your Board Game Online for $30.00

Brand Game Development

Since I have 4-5 months before launching a Kickstarter campaign and the game is mostly complete, my main focus is elegantly drawing attention. Dev Diary posts are made to teach game development through specific examples from my latest project: Highways & Byways. Just here for Highway s & Byways updates? Click here.

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A Crash Course on Selling Board Games

Brand Game Development

This crash course is broken into six parts: The Fundamentals Your Emotions Targeting the Right People Keeping Momentum After Launch Sales Techniques Tracking & Optimizing. If you’re fulfilling the orders yourself, you need to be able to get the package in the mail today or the day after. Need help on your board game?

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