Remove topics marketing
article thumbnail

Could subscription services rescue the AA-tier game? | Opinion

GamesIndustry.biz

The gap this has left in the market, however, has been thrown into even sharper relief by a handful of recent events. The move to $70 price points for AAA games has made consumers very conscious of how many self-styled AAA games are actually just AA-tier games tottering around in heavy make-up and their older sister's high heels.

AAA 89
article thumbnail

Industry needs to break down biases about African games markets

GamesIndustry.biz

At Devcom yesterday, a panel of experts from across the African games industry called for the wider business to address the biases and misconceptions they have about the continent's games markets. Reacting to a question from the audience, the panel advocated for the games industry at large to educate itself on Africa's markets.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Strange State of the AAA Market

Game Wisdom

The Strange State of the AAA Market Josh Bycer josh@game-wisdom.com width="560" height="314" allowfullscreen="allowfullscreen" Last Key to Games cast we spoke about the indie space, for this topic, recent news surrounding major names in the AAA space make us wonder what is exactly happening at the major studios.…

AAA 52
article thumbnail

What confuses you most about board game development?

Brand Game Development

Figure out marketing and promotion. I’ve covered this topic from different angles for the last three years and I’m amazed even still by my blind spots. Play-test the game until it feels right. Find artists. Create digital print files of your game. Figure out manufacturing and fulfillment.

article thumbnail

The Story of Oscar Esio and Africacomicade’s Community Impact

PreMortem.Games

However, video games remained a contentious topic in his household, with his parents associating game houses with negative stereotypes. He transitioned from an intern to roles in marketing and communications eventually rising to become the head of operations. added Esio.

Balance 186
article thumbnail

Top 10 Hyper-casual Game Ad Networks in 2022 (Q4)

Game Analytics

New year, new insights into the most innovative segment of the mobile gaming market: hyper-casual games! Editor’s note: This article was written and published by Tenjin. You can find their original version here. So let’s dive in and explore what this report has to offer! since the last quarter (Q3 2022)!

Data 52
article thumbnail

The Uncomfortably Comfortable Supercell Talk

Deconstructor of Fun

Similar messages from a CEOs of a public company would immediately get dissected by stock market analysts, determining what’s PR fluff and what’s the actual beef. It seems like at least Hay Day, which has exceeded two billion over its lifetime, is finally given headcount and marketing support. of game companies around the world.

Mobile 59