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The Role of Player Behavior Analytics in Gaming

iXie gaming

Developers are now using their games as data collection and analysis tools to better understand their player preferences. This has unlocked new possibilities in gaming, introducing the aspect of data science in gaming. This data includes player preferences, interactions, and in-game actions, to mention a few.

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Maximize Game Performance and Revenue with Video Game Analytics

Logic Simplified

When creating a game, game app developers analyze player behavior to improve their interactive scenarios, by identifying what works and what doesn't for the players in a game. This is done to refine the game design and create a more enjoyable experience for their audience.

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How Generative AI is Changing the Gaming Landscape

iXie gaming

As the name suggests, generative artificial intelligence is a type of AI technology that can generate different types of content. This content may include synthetic data, audio, video, text, and imagery. Generative AI models can produce high-quality content depending on the data they were trained on.

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The Future of Art & AI in Game Production

iXie gaming

Moreover, AI algorithms analyze vast amounts of data, including player behavior and preferences, to create personalized and adaptive gaming experiences. AI-driven tools generate dynamic content, adapt game mechanics, and customize aesthetics, resulting in more engaging gameplay and new storytelling possibilities.

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Is Game Automation the Next Generation of Testing?

iXie gaming

It involves simulating player actions, such as button presses, mouse movements, and keyboard inputs, to evaluate different aspects of game performance, functionality, and compatibility. Game automation tools can also collect data, generate reports, and identify bugs or issues that need to be addressed by game developers.

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The Trends & Challenges of Hyper- Casual Game Development

iXie gaming

Augmented Reality (AR) AR is becoming increasingly prevalent in hyper-casual games. This technology is revolutionizing the gaming experience by bringing the real world into the game, making it more interactive and immersive. Monetization Monetizing hyper-casual games is a major challenge for developers.

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Year 9 of the Cogmind

Grid Sage Games

On reviewing the data I’m happy to see that my game-to-non-game-stuff work ratio has continued in my preferred direction (I shared a graph and more info about this trend back in the 2020 review ), so more working on the game itself and less community-facing marketing-type stuff. So we’re done, right?

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