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Newzoo looks at different generations • Mobile most popular among all ages

PreMortem.Games

Dedicated game console Across every generation, mobile is the most used platform for playing games. Older gamers tend to play more Puzzle and Match games, while Gen Alpha, Gen Z, and Millennials all lean towards Adventure titles most frequently. Older players spend more on handy purchases like gear and content packs.

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[Event Spotlight] How Mobile Game Developers Can Boost Engagement In The Casual Puzzle Genre With Competitive 1v1 Events

Game Refinery

Following the high-level trend of hybridization across mobile , more and more casual games have started introducing competitive elements into their live event strategies. This has become especially prevalent in the puzzle subgenre, with around 75% of casual puzzle games in the US top-grossing 200 implementing these features.

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Game-Changing Storytelling: How To Integrate Narrative Elements in Mobile Games

Game Refinery

To put you on the right track, we’ve taken a deep dive into four games that have delivered innovative storytelling in four subgenres: Merge Puzzle from the Casual category, and MMORPG, Action RPG, and 4X Strategy from the Mid-core category. Gossip Harbor (source: GameRefinery platform).

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2021 Predictions #1 Puzzle Games Becomes the Top Grossing Genre on Mobile

Deconstructor of Fun

Mat Baker has been making mobile games for 15 years. Laura Taranto has 12 years experience in casual games and is a product advisor and puzzle game aficionado. 2020 was a very good year for mobile games. Puzzle Games in 2020 Puzzle, out of all of the genres and mobile, is the largest one when looking at IAPs only.

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How Mobile Game Developers Are Using In-Game Collaboration Events to Boost Player Retention

Game Refinery

If you’re looking for ways to improve player retention for your mobile game, hosting a collaboration event with a well-known franchise as part of your LiveOps might be the answer you’re looking for. To figure out what makes a brand collaboration successful, let’s look at some recent examples of in-game collaboration events in mobile games.

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The Rise of Hybridization in Mobile Games: How Developers are Genre Mashing Their Way to Success

Game Refinery

We’ve been writing about the growth of ‘hybrid’ mobile games – when a title merges two or more genres to create an entirely new gameplay experience – since 2020, but hybrid games have evolved a lot since then, especially when it comes to the game genres that are being merged together.

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The top 22 mobile games of 2022

Game Analytics

Masters of simulation, this studio is renowned for making popular sim games for mobile. But not only is it the first to make it to mobile, it’s also the first one to be free to play. Summoners War: Chronicles is yet another MMORPG to make it to mobile. It’s tricky taking any game from PC and Console to mobile.